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🇳🇱 Start Your Bol.com Business from Within the Netherlands
🚀 Live in the Netherlands? We’ll Help You Start Selling on Bol.com — Step by Step
If you’re based in the Netherlands and want to launch your own Bol.com business, you’re in the right place. At Tradelink International, we guide you through every step — from choosing the right business structure to getting your products live on Bol.com.
No prior experience? No problem. We simplify the process, handle the setup, and help you sell successfully — with full English support.
🛠️ What We Help You With
Step 1: Register Your Business (Eenmanszaak or BV)
We help you decide whether to register as a sole proprietor (eenmanszaak) or a private limited company (BV), depending on your goals and situation. Then we walk you through the full KVK registration process.
Step 2: Get Your VAT Number and Tax Setup
We assist in registering you with the Belastingdienst (Dutch Tax Office) to get your VAT number (if necessary) and ensure you understand quarterly VAT filing requirements. Registration for VAT numbers with external services are only required if you are a B.V. or V.O.F. Sole proprietorships do not require registering for a VAT number as one will be assigned to you automatically from the Belastingdienst.
Step 3: Bol.com Seller Account Creation
We guide you through Bol.com’s onboarding process — including document uploads, verification, and platform setup — with hands-on help navigating the Dutch interface if needed.
Step 4: Listing Your First Product
We support you in creating your first optimized product listings — including Dutch-language translation and keyword research — to make sure your products stand out.
Ongoing Mentorship & Support
We don’t just leave you after setup. You’ll get the following from one of our founders:
Access to private support chat and/or video calls
Step-by-step guidance on uploading new products
Tips on pricing, shipping, and customer service
Long-term strategy to help you grow
💼 When is this service perfect for you?
Aspiring entrepreneurs ready to launch a side hustle
Internationals and expats who want to earn online income
Students or freelancers with a product idea
Parents, part-timers, or remote workers looking for flexibility
🔐 Why choose Tradelink International?
100% English support
No need to stress over Dutch documents
Full Process Guidance
From KVK registration to your first sale
Real-world experience
We actively sell on Bol.com ourselves
Hands-On Help
We don’t just advise, we set you up
🎁 Packages Built For Every Entrepreneur
🎉 Beginner
This package is tailored for individuals that have absolutely no experience with selling on an e-commerce platform such as Bol.com or Amazon.
€1.000
7 live pre-built lessons (~10 hours)
2 live tailored lessons (~3 hours)
24/7 communication and support
3 months of post-lesson support
Save €125 with this package!
🏅 Intermediate
This package is tailored for individuals that have some experience with selling online and only need to understand the Bol.com platform better and the tools that it offers.
€550
3 live pre-built lessons* (~4 hours)
1 live tailored lessons (~1,5 hours)
24/7 communication and support
1 month of post-lesson support
Save €50 with this package!
🏆 Expert
This package is tailored for individuals that already have experience with selling on the Bol.com platform. Only support in specific areas are required and needed.
€125
1 live tailored lesson (~1,5 hours)
*You can select the pre-built lesson (from one of the choices below) that you would like to incorporate as a part of your package.
All prices mentioned above are excluding VAT.
💼 Pre-Built Lessons From Zero to Hero
🔹 Introduction to Bol.com
We kick off the course with a deep dive into what Bol.com is, how it compares to Shopify dropshipping, and why it offers a serious opportunity to build a profitable online business. You’ll get insider tips on starting with minimal capital, navigating the Bol Partner Platform dashboard, and using tools like Canva, Klarna, and ChatGPT from Day 1. Unlike generic YouTube tutorials, we go beyond the basics by addressing legal risks, common misconceptions, and the long-term strategy behind scaling your Bol store into a passive income machine.
🔍 Product Research & Financial Feasibility
Learn how to identify winning products using under-the-radar research strategies (TikTok, Chrome extensions, Amazon pain points) and avoid saturated niches. We’ll cover exactly what makes a product viable on Bol – including a powerful checklist that ensures high margins, low competition, and easy sourcing. You’ll also master the financial side: calculating feasibility using Google Sheets, understanding hidden costs, and distinguishing seasonal from year-round products. Plus, a real-world comparison between dropshipping and Bol shows why Bol is more stable and scalable.
🛍️ Creating Product Listings
This hands-on session teaches you how to build irresistible product listings that convert. You’ll learn how to scrape the best content from Amazon and Aliexpress, craft SEO-optimized titles and descriptions using custom ChatGPT prompts, and design eye-catching photos with Canva – all while following Bol’s compliance rules. A unique aspect? You’ll see real prompt examples that turn bland listings into high-performing ones, and compare your results to actual competitor listings in a guided workshop.
📈 Advertising via Bol.com
Bol’s advertising platform (AvB) is a hidden gem — and in this lesson, you’ll learn exactly how to unlock its potential. Discover how to set up low-budget, data-driven campaigns that beat typical dropshipping ad costs by 80%. Understand key metrics like CTR, ACoS, and RoAS, and know when to cut your losses or double down. We break down Bol’s internal funnel from awareness to loyalty, and provide battle-tested strategies to boost listings, attract more reviews, and skyrocket your organic rankings — all without touching Meta Ads or TikTok.
🚚 Logistics and Finance
Behind every successful Bol business is a smart fulfillment process. This lesson gives you a full blueprint — from ordering with Klarna (buy now, pay later) to packaging and sending both Dutch and Belgian orders efficiently. We cover everything from printing labels to using PostNL and avoiding late shipments. You’ll also build a live Google Sheets tracker to monitor margins, shipping costs, and profitability. Most courses don’t explain this hands-on — but here, you’ll learn to master your back-end like a pro.
💬 Service Norm Management
Your store’s survival depends on hitting Bol’s strict KPIs — and this lesson teaches you how to stay compliant. We’ll cover how to avoid getting “strikes,” how to handle customer questions (even in Dutch), reduce returns, and resolve late deliveries without harming your store rating. You’ll also set up a review system using Google Sheets and ChatGPT-generated email templates to consistently gather positive feedback. This level of customer service automation isn’t taught elsewhere — and it’s your secret weapon for building trust and staying visible on Bol.
🚀 Scaling
When is it time to scale? This lesson answers that — and more. Learn to switch from AliExpress to Alibaba bulk orders, find trustworthy suppliers, negotiate better prices, and choose the right shipping methods. You’ll see real examples of RFQs (Requests for Quotations), learn what filters to apply on Alibaba, and how to test samples before placing your first big order. We also cover setting up professional packaging, adapting your product listings for faster delivery, and using your home as a mini warehouse before transitioning to e-fulfilment.
🎯 Tailored Lessons
💪 Built for everyone and anyone
This is the crown jewel of the Bol Master Course — a fully customized, 1-on-1 strategic session built entirely around your questions, challenges, and goals as a Bol.com seller.
Whether you’re brand new to the platform, in the trenches of your first product launch, or running a profitable store and looking to scale, this session adapts to your exact needs. You’ll receive focused, personal guidance — not just tips, but real solutions, strategies, and next steps tailored to your current situation.
🔍 How it Works
One Week Before: You submit a list of your questions, obstacles, and goals — whether it’s product rejection issues, understanding data from your ad campaigns, improving product visibility, or figuring out fulfillment automation.
Behind the Scenes: We prepare a structured, professional presentation with examples, live walkthroughs, and specific recommendations based on your questions — no generic advice.
The Session Itself: We meet 1-on-1 for a full hour. We walk you through the answers to your submitted questions in detail, using your own product listings, ads, store metrics (if provided), or plans as the basis for the session. You’ll leave with notes, tips, and a clear action plan.
💡 What Makes This Lesson Special?
Not a sales pitch. Not theory. This is personalized consultation from founders who live and breathe Bol.com selling every day.
Built for every level: Whether you’re struggling to get your first listing approved, trying to interpret your AvB campaign data, or looking for advanced sourcing strategies on Alibaba — we cover it all.
Real solutions to real issues: You’ll walk away with more than answers — you’ll have a plan, clarity, and new tools in your toolbox.
No question is off limits: Some past tailored sessions have included:
“Why do my ads have high clicks but no sales?”
“What do I do if my account was delisted?”
“Can I start scaling with limited capital?”
“How do I expand into Belgium and manage returns better?”
“Can you review and improve my entire product listing page?”
✨ Who is this for?
New sellers who feel lost in Bol’s rules, KPIs, and listing requirements
Intermediate sellers who want to increase sales, reduce returns, or better understand analytics
Advanced sellers who want to outsource, scale with e-fulfilment, or add automation to their business
Whether you’re taking the full Bol Master Course or only joining for this custom session, this is your space to ask anything — and walk away with real, actionable answers.
Get started today...
Don’t waste weeks figuring everything out yourself. We’ve already helped dozens of local sellers take their first steps — now it’s your turn.
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